
01 / A softer way to wear color
Love the matte.
Leave the struggle.
Dry-looking texture. Uneven color. Another mirror check. When your lip color needs too much attention, your whole routine feels harder than it should.
-
01
Texture takes over.
Color clings, and lip lines look more noticeable.
-
02
Your look feels unfinished.
Patchy color interrupts an otherwise polished look.
-
03
Touch-ups interrupt your day.
Less ease. More time in front of the mirror.
02 / The soft color edit
Your everyday lip,
beautifully softened.
Meet a creamy lip color with a cushioned touch. A little for a soft wash. A little more for a look that feels completely yours.
03 / Soft-focus matte
Let the color
take the spotlight.
A diffused matte finish helps soften the appearance of lip lines. Blend the edges for a relaxed look, or follow your natural lip shape for a more defined finish.
04 / Texture you will reach for
A matte moment.
A softer feeling.
Creamy color that glides on and blends with ease. The finish you love, with a comfortable feel that belongs in your everyday routine.
Beautiful color should feel easy.
05 / Your three-step ritual
A little twist.
A lovely finish.
The built-in cushion tip makes it easy to place, blend, and build your color. Start small and make the look your own.
Twist
Remove the cap. Turn the base slowly until color reaches the cushion.
Glide or tap
Apply a small amount. Build only where you want more intensity.
Blend
Soften the edges for a relaxed, diffused finish.
06 / The shade wardrobe
Find your shade.
Make it yours.
Explore ten soft matte shades and two satin finishes, with a color for every mood.
07 / Made for everyday plans
Good color.
Ready to go.
Long-wearing color in a slim pen that slips into your routine. Keep it close for an easy refresh whenever you want one.
08 / The little details
A few things
worth knowing.
Your finish, your application, your everyday touch-up. Here are the essentials.
Which finish can I choose?
N22, N23, N24, N26, N29, N30, N31, N32, N33, and N34 offer a soft matte look. S01 and S02 offer a satin finish.
Can I keep the color subtle?
Yes. Start with a small amount and blend. Add another light layer when you want more intensity.
How do I start a new pen?
Remove the cap and slowly twist the base until product reaches the cushion. Stop once a small amount appears.
Will I need to touch up?
You may want to refresh after eating or drinking. Wear varies with application and daily activities.
Will the color look exactly like the photos?
Natural lip tone, lighting, and screen settings can affect how a shade appears. The shade directory lists the available codes.
09 / Your everyday signature
A softer finish.
A look that is you.
From an understated wash to a richer lip look, find the color you will want to wear again.