Soft wash
A thin layer for a gentle hint of everyday color.
Soft Blur Lip & Cheek Tint
01 A softer way to wear color
When your lip color feels like too much.
Too bold for the moment? Edges more defined than you wanted? When your lip and cheek colors compete, even a simple routine can feel overdone.
-
✦
More color than you wanted A statement lip when you had a softer look in mind.
-
✦
Edges that feel too sharp Extra blending to get the diffused finish you love.
-
✦
Lips and cheeks out of sync A look that feels less coordinated.
02 Your everyday color essential
One tint.
Two ways to wear.
Meet a lightweight lip and cheek tint with a soft, powdery matte look. Start with a little color, blend it out, and build a finish that feels like you.
☁
Soft-matte finish
A diffused makeup look rather than a glossy shine.
✦
Buildable color
From a subtle wash to a more noticeable finish.
♡
Lip + cheek versatility
Bring your whole color look together with one tint.
03 The soft-blur finish
Soft color.
Beautifully diffused.
Create that softly blurred lip look with color concentrated in the center and gently blended toward the edges.
-
Diffused edges
A softer outline for an understated finish.
-
Powdery matte appearance
A velvety-looking alternative to high-shine color.
-
Your level of definition
Keep it subtle, or add another thin layer.
04 Color on your terms
One shade.
Your kind of intensity.
Start light. Blend softly. Add a little more when the mood calls for it.
Blurred tint
Blend outward for a soft-focus gradient.
More defined
Layer gradually for a richer-looking finish.
Makeup looks shown are illustrative. The finish varies with shade, application and natural lip tone.
05 A coordinated color story
Lips and cheeks,
beautifully in sync.
Let one shade bring your look together. Keep more color on the lips, then blend a small amount over the cheeks for a softer, matching flush.
Soft definition.
Blend the edges or build the color to suit your look.
A gentle flush.
Start with a little and blend with a clean fingertip or makeup tool.
Use on lips and cheeks as directed on your product packaging.
06 Your simple color routine
Apply. Blend.
Make it yours.
A little at a time is all it takes to customize your look.
-
Apply
Start with a small amount at the center of your lips.
-
Blend
Use the applicator or a clean fingertip to soften the color outward.
-
Build
Add another thin layer when you want more color.
For cheeks: Dot on a small amount and blend promptly for a coordinated flush.
07 Ten shades to explore
Find your
everyday shade.
From soft nude to rose, red and berry tones— choose the shade that fits your mood.
- 01 Salmon Beige
- 02 Charming Pink
- 03 Fig
- 04 Coral
- 05 Vintage Red
- 06 Red Bomb
- 07 Geek Rose
- 08 Warm Chocolate
- 09 Deep Chocolate
- 10 Berry
Shade images are illustrative, not exact swatch matches. Color varies with lighting, screen settings and your natural lip tone. Select your preferred shade in the product options.
08 Your color. Your way.
Soft color.
Effortless confidence.
Softly blurred lips. Coordinated cheek color. A look you can keep subtle or make more defined. Bring a little color into your everyday routine—your way.
A few things to know.
Is the finish glossy or matte?
The tint is designed for a soft, powdery matte look. Blend the edges for a more diffused finish.
How do I get a softer lip look?
Begin with a small amount in the center of your lips, then blend outward. Add another thin layer only where you want more color.
Can I use it on my cheeks?
For cheek use, follow the directions on your product packaging. Start with a small amount and blend with a clean fingertip or suitable makeup tool.
Will the shade look exactly like the images?
The images illustrate makeup looks and color choices. Your natural lip tone, lighting, screen settings and the amount applied can affect the final appearance.
Does choosing a shade add the full collection?
No. Choose your preferred option in the product selector and review the selected items before checkout. The shade guide displays the color range; it does not add a set to your cart.